Let me be frank: I’m nervous as hell about the pre-purchase trend emerging within MMOs. While it’s understandable that publishers want to recoup earlier some of the oceans of money they sink into these games, I can’t help but feel that there’s a big potential for problems later on. The latest offer of Beta with Everything can, I think, compound the issue.
I’ll start off with the issues around pre-purchasing. In the UK at least, this is a fairly recent phenomenon. Within the space of three years we’ve gone from a free preorder system, to paying a nominal deposit, to paying full price for a pre-purchase. Sure, I can choose to wait until the game launches and the previews are our so that I feel more confident in my purchase, but then I might miss out on getting a spot on the same server as my friends or not getting the character name I wanted. Add to that special pre-purchase bonuses like early access and in-game items, and delaying that purchase can seem like a bad idea.
As Spinks and Ravious points out, this could be the start of a worrying trend. As more bonuses get added to pre-purchase sales, the the pressure increases on us to take the plunge and sign up.