There’s been a couple of great articles recently about the situation at CCP, publishers of EVE Online. The theory is that the company hasn’t been doing as well as it hoped following the White Wolf Publishing acquisition and has been losing both staff and subscribers ever since. I’d suggest reading Tobold’s summary of the situation if you’d like to know more there.
The question it creates is where this leaves MMO gaming as a whole. The general feeling is that we should be set for a decline in the popularity of the genre. Studios may end up closing doors and games may end up being taken offline. It’s a bit of a grim scenario.
There’s a question that I have to ask though – how much of this is to do with players getting tired of a particular game? If the universe you’ve been playing in hasn’t changed much in the past few years then wouldn’t you get bored and move on? Likewise, has the developer looked at chasing new customers to replace the ones that have left?
Ultimately there’s a known truth – players will only try your game for so long before they get bored or tired of it and move on. You need to have alternatives out there that players can easily switch to when that happens, otherwise they’re likely to become someone else’s customers.
You can see Blizzard do this with Warcraft, Starcraft, Diablo and Titan – a range of game styles for people to switch between. It’s also been the strategy of Perfect World, NCSoft and others. This is where CCP has been stuck. As EVE becomes less popular they have no alternatives to offer. World of Darkness was supposed to be that, but it’s been kicked into the long grass.
I do agree with Tobold to an extent. The MMO market is due for a shake-up. But while I think that some games may change fundamentally, I don’t think that we’ll see any switch off completely. There’s always a way to to keep an old game running.
Continue reading “The Declining MMO Market”